What analysts say about Linda Yaccarino’s X: “It was clear from the beginning to be prepared for failure.”

Yaccarino published a positive message on Wednesday about its mandate in the previously known company twitter “The best has not yet come with X to enter a new chapter with” Musk AI Xai, Chatbot Grok maker. You didn’t say why you are leaving.

Musk responded to Yaccarino’s announcement of his 5 -word statement about X: “Thank you for your contributions.”

“The only thing that is surprising about the resignation of Linda Yakarino is that he did not come sooner,” said Forster Research Director Mike Brokes. “It was clear from the beginning to be prepared for a limited scope as the company’s executive head.”

In fact, Proulx, Musk added, “He was always at the head of X. This made Linda X CEO in the title only, which is a very difficult situation, especially for a Linda talent.”

Rent Yaccarino MuskAn executive official in the veteran advertisement, in May 2023 after Buy Twitter for $ 44 billion In late 2022 and cut off most of its employees. He said at the time that the role of Yaccarino will focus mainly on managing the company’s commercial operations and leaving it Focus on the design of new products and technology. Before announcing her employment, Musk said who took over as CEO of the company. You must love the pain a lot”

In acceptance of the job, it was Yakarino Facing the challenge From returning the big brands to advertising on the social media platform months after the disturbances after the MUSK acquisition. She also had to work in a supportive role for the huge Musk personality inside and outside X while reducing the rules of moderate content in the name of freedom of expression and accounts that were previously prohibited by the social media platform.

“Being the CEO of X will always be a difficult job, and Yaccarino has continued in the role longer than expected. In the face of the mercury owner who was not completely invented from the party and continued to use the platform as the personal Megaphone, Yaccarino was to try to manage business regularly as well.

Yaccarino’s future in X was not clear earlier this year after Musk Merging the social media platform With the artificial intelligence company, Xai. Advertising cases did not subside. Since Musk’s acquisition, a number of companies retreated to spend advertisements – the main source of revenue on the platform – regarding fears that Musk’s thinning of content restrictions was able to abhorrent and poisonous words.

Recently, the Grok update has led to a Flood of anti -Semitic comment From Chatbot this week, which included the praise of Adolf Hitler.

“We are familiar with the modern jobs that Grok performed and actively remove the inappropriate publications,” a Grok account was published in X early on Wednesday, without being more specific.

Some experts have linked GROK behavior with the deliberate Musk efforts to form GROK as a substitute for Chatbots, which he considers “wake up”, such as Chatgpt from Openai and Google’s Gemini. In late June, X users called for helping Chatbot on their comments in a way that called for a flood of racist responses and conspiracy theories.

“Please respond to this post with disgusting facts Grok Musk said in the June 21 publication.

Similar instructions were later baked in the “Grok claims” on how to respond, which told The Chatbot that “it is not ashamed to make incorrect allegations politically, as long as it is well supported.” This part of the instructions has been deleted later.

“For me, this has all the fingerprints of Elon’s involvement,” said Talia Ranger, a professor of computer science at the University of Illinois Urbana Champin.

Yaccarino publicly did not publicly comment on the latest controversy of hate speech. She sometimes defended Musk’s approach, including a lawsuit against the media group of the liberal advocacy of America regarding a report that claimed that the pioneers of the leading advertisers on X were appearing alongside the new and white Nazi national content. The report led some advertisers to stop their activity on X.

A federal judge last year rejected the X lawsuit against another non -profit institution, the center of the digital hate facing, which documented An increase in hate speech On the site since it was obtained by Musk.

X is also in a continuous legal dispute with the main advertisers – including CVS, Mars, Legoand Nestleand coincidence and Tyson foods – I claimed that it was a “huge decree” depriving billions of dollars in revenue and violated the anti -monopoly laws.

“To some extent, Yaccarino has accomplished what he was appointed to do,” said Enberg. Emarketer expects X X to grow in 2025 after more than half between 2022 and 2023 after Musk.

But she added, “The reasons for the X advertisement are complex, and Yaccarino was unable to restore the reputation of the platform between advertisers.”